BSTN Home & Living

Creative Client: BSTN

Goal: BSTN was looking to produce their first Home & Living collection featuring the work by contemporary artist Saddo. A key design of the collection, the huddle – an epitome of the bond between players as well as a metaphor for a bigger picture – is found on multiple pieces across the collaborative capsule. It is accompanied by additional nostalgic basketball objects with universal heritage, channeled through Saddo’s iconic imagery on blankets, pillows, rugs, and trays of various sizes, made by hand-picked manufacturers from across the globe, skillfully curated by Sula.

Service: Sula was involved in the project as the producer of the woven rugs, tufted rugs, woven blankets, pillows, and trays.